Emplifi Social Marketing Cloud

4,2 (38)
Donnez votre avis!
Logiciel de marketing pour les réseaux sociaux basé sur l'IA

Note globale

4,2 /5
(38)
Rapport qualité-prix
3,8/5
Fonctionnalités
3,9/5
Simplicité d’utilisation
4,2/5
Support client
4,4/5

84%
des utilisateurs recommandent cette application
Classer par

38 avis

Ricardo
Ricardo
Note globale
  • Secteur d'activité : Vente au détail
  • Taille de l'entreprise : 501–1 000 employés
  • Logiciel utilisé toutes les semaines pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d’utilisation
  • Support client
  • Probabilité de recommander le produit 9.0 /10

If you focus on Analytics, this is the best option you have

Publié le 2022-01-06

We had a great experience with Socialbakers, I even miss it, we just had to focus on a tool that...

We had a great experience with Socialbakers, I even miss it, we just had to focus on a tool that helped us to better create and publish the content rather than measuring it.

Avantages

It excels Sproutsocial and Hootsuite in the Analytics department, it is by far the most robust and most features to measure your KPIs

Inconvénients

It lacks on posting schedules or options to get the content out, it focuses more on measuring than helping you create it.

Alternatives envisagées 

Sprout Social et Hootsuite
Gabriel
Note globale
  • Secteur d'activité : Médias en ligne
  • Taille de l'entreprise : 201–500 employés
  • Logiciel utilisé toutes les semaines pendant plus d'un an
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d’utilisation
  • Support client
  • Probabilité de recommander le produit 8.0 /10

Socialbakers is a no frills solution for our company's social media publishing and operations.

Publié le 2020-09-09

-Socialbakers is helpful to manage user access to our social media accounts and also plan and...

-Socialbakers is helpful to manage user access to our social media accounts and also plan and manage their outbound posts.
- The overall experience is pleasant however there can be more areas to improve especially on the social analytics area. I am more than happy to help Socialbakers in this area.

Avantages

Socialbakers is a no frills solution for our company's social media publishing and operations.

Inconvénients

-More flexibility can be given to build charts and tables.
-Can focus on advocating the label/ tagging feature and to use it to drive all analytics and content management feature.
-Duration on information collected can be stored longer for Y-o-Y comparison (i.e. without the need to rebuild). A lot of such information we still rely on CrowdTangle.

Alternatives envisagées 

Meltwater

Pourquoi choisir Emplifi Social Marketing Cloud 

Too buggy, poor support, not competitively priced.

Pourquoi passer à Emplifi Social Marketing Cloud

Its presence at our local market, open to listen to feedback and needs, competitively priced, support.
Utilisateur vérifié
Note globale
  • Secteur d'activité : Services et technologies de l'information
  • Taille de l'entreprise : 1 001–5 000 employés
  • Logiciel utilisé tous les jours pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d’utilisation
  • Support client
  • Probabilité de recommander le produit 3.0 /10

Base plan used to be awesome: now the least bang for your buck of all providers

Publié le 2020-09-09

My experience with socialbakers, when I started with the software nearly 4 years ago was amazing,...

My experience with socialbakers, when I started with the software nearly 4 years ago was amazing, the functionality was incredible and it delivered value that we were willing to pay for. The way the software has developed over time has been very dissapointing, stripping all of the points of difference out of the package, with a huge price discrepancy making our only other option to switch providers if we want to get even marginally more functionality, rather than being offered a titrated solution.

Avantages

I like the calendar view, and the ease of creating and scheduling content, and the approval workflow.

Inconvénients

Socialbakers massively overstates what is included in the base level plan. When I started with the software the base plan included dashboards, which are a fairly standard inclusion in social software. It is so dissapointing that the inclusions in the base plan have been completely stripped back, and I'm left feeling as though we are massively overpaying for something that we could get from pretty much any other provider. The customer service, since moving out of prauge has been terrible as well, impolite, unhelpful and to be frank a bit condescending on the live chat. In my experience there is more often than not lately, little gremlins in the software, necessitating refreshing the calendar between scheduling every single post, half the time not able to see what is scheduled from the calendar view etc.

Utilisateur vérifié
Note globale
  • Secteur d'activité : Marketing et publicité
  • Taille de l'entreprise : 501–1 000 employés
  • Logiciel utilisé tous les jours pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d’utilisation
  • Support client
  • Probabilité de recommander le produit 8.0 /10

A great social media monitoring tool which can be super cool if combined with social listening

Publié le 2022-02-14

Its one of the good tools out there in market and i recommend it to use it at least once

Its one of the good tools out there in market and i recommend it to use it at least once

Avantages

The user interface is just so cool. Everyone in my organization keeps on saying that while using it

Inconvénients

Export reports to ppt can get better. I mean it is good but it can be improved

Utilisateur vérifié
Note globale
  • Secteur d'activité : Biens de consommation
  • Taille de l'entreprise : 51–200 employés
  • Logiciel utilisé tous les jours pendant 1 à 5 mois
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d’utilisation
  • Support client
  • Probabilité de recommander le produit 9.0 /10

Social Media Specialist

Publié le 2021-10-07

Competitor analysis

Competitor analysis

Avantages

The ability to create so many different reports and customize your dashboard.

Inconvénients

Not a huge fan of the mobile site and would like push notifications for publishing ala Later.com

Ksenia
Ksenia
Note globale
  • Logiciel utilisé toutes les semaines pendant plus d'un an
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d’utilisation
  • Support client
  • Probabilité de recommander le produit 8.0 /10

Best Multipurpose Social ROI Tool for the Money

Publié le 2018-03-11

It helps us monitor the month on month growth of our page and posts, and easily compare these to...

It helps us monitor the month on month growth of our page and posts, and easily compare these to sector and industry wide competitors.

Avantages

Everything is so clear and easy to find. The charts are so nicely produced they can practically just be exported straight into a client report.

Inconvénients

There can be a LOT of data, and sometimes whats on the dashboard is just a taster, so you have to deep dive. Similarly, sometimes the specific reports don't have what is on the dashboard so you can do a lot of back-and-forth. Also, there are some data sets for which I would love an exact number, but it reports as a 'per 1000 users'

Réponse de Emplifi

Hi Ksenia!

Thank you for taking the time to give us your feedback!

We're glad to hear you're pleased with the quality of the reports you can produce with Socialbakers and that you're finding our platform useful for monitoring and benchmarking your pages' performance.

We're continually working on ways to improve the service we offer our customers, to ensure that the data you get has the fine detail you require.

Best, Socialbakers Team

Utilisateur vérifié
Note globale
  • Secteur d'activité : Marketing et publicité
  • Taille de l'entreprise : 51–200 employés
  • Logiciel utilisé toutes les semaines pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d’utilisation
  • Probabilité de recommander le produit 6.0 /10

Higher price than other competitors, but still delivers

Publié le 2021-12-02

Avantages

A full suite of tools for social media and so, such as scheduling, tons of information about your brand and competitors

Inconvénients

It's pricey. For a local market such as Brazil, Social Bakers charge us in dollars without taking cultural and economical adaptations in the consideration. What happens is that other local competitors, such as Stilingue, delivers almost the same tools for half the price.

Utilisateur vérifié
Note globale
  • Secteur d'activité : Internet
  • Taille de l'entreprise : 51–200 employés
  • Logiciel utilisé tous les jours pendant 1 à 5 mois
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d’utilisation
  • Support client
  • Probabilité de recommander le produit 9.0 /10

Exciting Tool for Social Media Marketing

Publié le 2018-12-14

I was able to improve my performance reaching out to fans on the pages I managed online. The...

I was able to improve my performance reaching out to fans on the pages I managed online. The analytics came in handy as it allowed me to assess and redirect my efforts to make the most of the software.

Avantages

What I love most about this tool is the simplicity and how it makes it allows you to track keywords on every social network.

Inconvénients

If there is anything I least like about social bakers it will be the notifications but can't do without them either.

Réponse de Emplifi

Hello!

Simple & Smart; We're happy to hear you¿re finding our service Valuable & Useful.

Please tell us how you would like to see our notification? We'd love to know your thoughts, we will enhance this essential aspect.

Thank you for your review!

All the best, Simon

Utilisateur vérifié
Note globale
  • Secteur d'activité : Télécommunications
  • Taille de l'entreprise : 201–500 employés
  • Logiciel utilisé tous les jours pendant 6 à 12 mois
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d’utilisation
  • Support client
  • Probabilité de recommander le produit 10.0 /10

Great System

Publié le 2020-09-08

Easy to use and friendly user.

Easy to use and friendly user.

Avantages

Able to view all of the pages manage at the same time which is very convenient. Easy to assign to different person for different task or inquiry.

Inconvénients

Unable to retract anything that was send

Utilisateur vérifié
Note globale
  • Taille de l'entreprise : 11–50 employés
  • Logiciel utilisé tous les mois pendant plus d'un an
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d’utilisation
  • Support client
  • Probabilité de recommander le produit 8.0 /10

It is a good tool to compare the content and performance of social networks

Publié le 2018-06-14

The tool allows the measurement of the profiles in own networks and of the competition, this allows...

The tool allows the measurement of the profiles in own networks and of the competition, this allows to understand the lines of future content and of better performance.

Avantages

What I like most is the visuals of its graphics, in addition to letting you know if the content of the competition has been sponsored

Inconvénients

It is an expensive tool for small and medium enterprises, which hinders the use of it for them.

Réponse de Emplifi

Hello!

First of all, thank you for your feedback.

We are pleased that your experience with Socialbakers, and specifically Promoted Post Detection, has been a pleasant one.

We are committed to providing the very best quality service possible and continually invest in updates and improvements to the platform. Our knowledgeable sales team is always happy to discuss pricing and package option for small and medium enterprises.

Best,
Socialbakers Team

Stephen
Note globale
  • Secteur d'activité : Produits chimiques
  • Taille de l'entreprise : 10 000+ employés
  • Logiciel utilisé tous les jours pendant plus d'un an
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d’utilisation
  • Support client
  • Probabilité de recommander le produit 7.0 /10

Really useful campaign insights tool

Publié le 2022-03-08

Avantages

The ability to break down your digital campaign performance across multiple platforms by tagging posts

Inconvénients

Lack of support of integration into Google Data Studio - the only available exports by default are PDFs and Powerpoints, which make it difficult to integrate into my Google Data Studio Reporting dashboard. There is an API available, but the support is not provided in choosing how to display the metrics.

Victor
Note globale
  • Secteur d'activité : Marketing et publicité
  • Taille de l'entreprise : 201–500 employés
  • Logiciel utilisé toutes les semaines pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d’utilisation
  • Support client
  • Probabilité de recommander le produit 7.0 /10

Uma boa ferramenta

Publié le 2020-12-02

No geral, a experiência é mais positiva e sinto que poderia utilizar melhor a plataforma e suas...

No geral, a experiência é mais positiva e sinto que poderia utilizar melhor a plataforma e suas funcionalidades, mas acabo explorando pouco.

Avantages

Dashboard modulares com widgets;
O jeito fácil e intuitivo de ver os dados;
Informações sobre posts e stories do Instagram no content hub;
Poder exportar tudo, inclusive os dashboards.

Inconvénients

A métrica de interação por 1k fãs que dá uma visão distorcida;
A falta de informação sobre dados de alcance de concorrentes;
Acho confuso a parte de roles e permissions, que nem sempre funciona como configuramos;
A quantidade de swaps dos planos e os valores altos para contratar mais;
O filtro de busca por influenciadores nem sempre funcionam bem.

Alternatives envisagées 

quintly

Pourquoi passer à Emplifi Social Marketing Cloud

Por conta do acordo comercial que temos.
Hans
Note globale
  • Secteur d'activité : Télécommunications
  • Taille de l'entreprise : 5 001–10 000 employés
  • Logiciel utilisé tous les jours pendant plus d'un an
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d’utilisation
  • Support client
  • Probabilité de recommander le produit 10.0 /10

A BIIIIIIIG KUDOS TO THE TEAM!

Publié le 2020-09-09

Socialbakers makes life easier -- it is social media without all the noise.

Socialbakers makes life easier -- it is social media without all the noise.

Avantages

The ease of usage -- simplicity and efficiency combined. It is what you want it to be -- you can customise it according to your needs be it simple daily reporting or down to the nitty-gritty of complex reporting!

The support team is one of the AWESOMEST! Superb! They are fast, friendly, and will resolve any issues and answer any questions you have with the platform.

Inconvénients

Nothing too major -- just wanting to add more QoL stuff like notification alerts, etc.

Kaique
Note globale
  • Secteur d'activité : Marketing et publicité
  • Taille de l'entreprise : 201–500 employés
  • Logiciel utilisé toutes les semaines pendant 6 à 12 mois
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d’utilisation
  • Support client
  • Probabilité de recommander le produit 10.0 /10

A melhor ferramenta de performance digital!

Publié le 2020-12-04

Avantages

A ferramenta é excelente para analisarmos as métricas nas mídias sociais, ótima também para análise de conteúdos e formatos. Além disso, o SAC 2.0 na ferramenta também é excelente, especialmente na hora de taguear as temáticas. Além disso, é possível obter excelentes visualizações através de suas dashboards.

De forma geral, a Socialbakers nos traz excelentes funcionalidades que, nos entregam bastante insights.

Inconvénients

Na aba "influencers" da ferramenta, a ferramenta também deveria considerar influenciadores locais (Brasil) e inclusive, influenciadores menores (com menos de 01 milhão de seguidores no Instagram, por exemplo), pois isso nos ajudaria muito nos próximos mapeamentos de influencers.

No que diz as redes sociais, a ferramenta poderia nos entregar mais dados sobre impacto no Twitter, e também, entregar mais dados sobre YouTube, Linkedin e Pinterest.

Acredito que na parte de social listening, a ferramenta pode apresentar algumas melhoras, talvez se inspirar em ferramentas como Stilingue e principalmente, Meltwater. Neste sentido, o Socialbakers poderá ser uma ferramenta cada vez mais completa e imbatível!

Mariane
Note globale
  • Secteur d'activité : Vente au détail
  • Taille de l'entreprise : 201–500 employés
  • Logiciel utilisé tous les jours pendant plus d'un an
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d’utilisation
  • Support client
  • Probabilité de recommander le produit 10.0 /10

Análise Petlove

Publié le 2020-12-03

Avantages

Eu gosto por ser uma plataforma completa e com fácil usabilidade. Posso criar inúmeras análises com um mesmo gráfico, por exemplo.

Inconvénients

O fato do Community não ter integração com Zendesk, do Analytics não puxar stories que foram repostados pelas marcas e pelas menções estarem no mesmo ambiente que as mensagens recebidas (as menções porderiam estar em uma aba à parte)

Jake
Note globale
  • Secteur d'activité : Loisirs, voyage et tourisme
  • Taille de l'entreprise : 11–50 employés
  • Logiciel utilisé toutes les semaines pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d’utilisation
  • Support client
  • Probabilité de recommander le produit 8.0 /10

Exceptional reporting with superb account management.

Publié le 2020-09-08

Being a long-term client (4+ years), Socialbakers is one of our long-standing SaaS relationships,...

Being a long-term client (4+ years), Socialbakers is one of our long-standing SaaS relationships, and is testament to the superb account management, addition of new features and overall UI.

Avantages

Socialbakers makes it easy to customise reports from multiple social media channels. With our nuances in reporting required, we often go beyond the user interface and extract raw data in spreadsheets. This is simple and easy to do in Socialbakers.

Inconvénients

The publishing feature, as the API doesn't allow for the extent of features available when scheduling content natively in each platform. This is a limitation from Facebook, however.

Utilisateur vérifié
Note globale
  • Secteur d'activité : Services et technologies de l'information
  • Taille de l'entreprise : 501–1 000 employés
  • Logiciel utilisé tous les mois pendant 1 à 5 mois
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d’utilisation
  • Support client
  • Probabilité de recommander le produit 5.0 /10

Best tool for all social media platforms

Publié le 2019-08-23

Overall it was nice experience as my client was very happy with the quality of insights which I...

Overall it was nice experience as my client was very happy with the quality of insights which I garned from Social bakers. Though I used it 3-4 times but really like its quality though live data cannot be tracked which is negative feature in it

Avantages

Though i used it 3 times but i like its way of extracting data and its data effectiveness is also better than other tools, It is easy to use and its visualization part is also good. Data efficiency is also better and through it we can extract meaningful insights which helped my client and he really loved the overall report

Inconvénients

Pricing is high and one thing is that for one client we can only purchase one account, so for every client, we have to purchase another account unlike other platforms which give multiple or unlimited accounts creation

Réponse de Emplifi

Yes, data is our bag; it's the essence of all we do. As alluded, accurate, reliable analysis of your clients' marketing performance provides the ability to prove ROI. It certainly sounds like you and your clients are on the same page where it comes to Ads spending and budget priorities.

Please do not hesitate to contact your account manager on configuring user permissions and roles. They can help with enabling secure access and closed views across multiple clients; also, they have news on Settings functionality to come.

All the best from
Monica, Liborio & Simon
Socialbakers

Utilisateur vérifié
Note globale
  • Secteur d'activité : Enseignement supérieur
  • Taille de l'entreprise : 1 001–5 000 employés
  • Logiciel utilisé tous les jours pendant 1 à 5 mois
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d’utilisation
  • Support client
  • Probabilité de recommander le produit 1.0 /10

Great sales people with a product that doesn't deliver

Publié le 2019-04-02

Sales process was smooth, although once we agreed, they were extremely aggressive in getting...

Sales process was smooth, although once we agreed, they were extremely aggressive in getting everything signed. It went downhill from there.

Avantages

Their sales team is top notch. They offer what sounds like the world and (no surprise) are willing to promise you everything.

Inconvénients

It simply doesn't function. Posts published without approval, posts didn't publish at all. Even after we stopped using the platform, posts that we deleted went out on our platforms.

Maysa
Note globale
  • Secteur d'activité : Vente au détail
  • Taille de l'entreprise : 201–500 employés
  • Logiciel utilisé tous les jours pendant 6 à 12 mois
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d’utilisation
  • Support client
  • Probabilité de recommander le produit 8.0 /10

Missing features

Publié le 2020-12-02

Avantages

I like the reports and the many possibilities of date analysis.

Inconvénients

I find it very frustrating that the software does not allow for programming the posts of stories content on instagram. Also, there should be a way to program carousel posts on instagram.

Bayarkhuu
Note globale
  • Secteur d'activité : Hôtellerie
  • Taille de l'entreprise : 201–500 employés
  • Logiciel utilisé tous les jours pendant plus d'un an
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d’utilisation
  • Support client
  • Probabilité de recommander le produit 8.0 /10

Review

Publié le 2020-09-08

Satisfied with the product

Satisfied with the product

Avantages

Easy to schedule future posts on the calendar and generate insightful reports to evaluate its performance afterwards.

Inconvénients

It would be great if we can create Facebook event post via Socialbakers. Also, boosting a post directly through the bakers would be great too.

Utilisateur vérifié
Note globale
  • Secteur d'activité : Production audiovisuelle
  • Taille de l'entreprise : 51–200 employés
  • Logiciel utilisé toutes les semaines pendant plus d'un an
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d’utilisation
  • Support client
  • Probabilité de recommander le produit 10.0 /10

Great

Publié le 2020-09-08

we can monitor more easily our assets' performances

we can monitor more easily our assets' performances

Avantages

easy to use, clear info, great customer service

Inconvénients

sometimes the data is not instantly up to date.

Lovelly
Note globale
  • Secteur d'activité : Médias de diffusion
  • Taille de l'entreprise : 11–50 employés
  • Logiciel utilisé toutes les semaines pendant plus d'un an
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d’utilisation
  • Support client
  • Probabilité de recommander le produit 6.0 /10

Scheduling vs Data

Publié le 2020-09-08

For overall, the socialbaker is very helpful in looking at the data and seeing the strengths and...

For overall, the socialbaker is very helpful in looking at the data and seeing the strengths and weaknesses of content.

Avantages

I usually use a socialbakers to make weekly reports. Socialbakers really helped me gather data and was also very useful for viewing good content for the week. The detailed section on those comments is also very helpful in filtering out how much the artist is talking about.

Inconvénients

Scheduling. I am very happy that the socialbakers were able to schedule the ig story. However, the content that is already guarded does not come out and this also happens to the scheduling of the ig feed.

Bruno
Note globale
  • Secteur d'activité : Vente au détail
  • Taille de l'entreprise : 10 000+ employés
  • Logiciel utilisé tous les jours pendant plus d'un an
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d’utilisation
  • Support client
  • Probabilité de recommander le produit 9.0 /10

Good software

Publié le 2020-12-07

Avantages

schedule on facebook and instagram at the same time. but I still need to know more about Socialbakers.

Inconvénients

not schedule instagram stories. but i know the problem is with instagram

Tracey
Tracey
Note globale
  • Secteur d'activité : Services aux consommateurs
  • Taille de l'entreprise : 11–50 employés
  • Logiciel utilisé toutes les semaines pendant 1 à 5 mois
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d’utilisation
  • Support client
  • Probabilité de recommander le produit 9.0 /10

Social Bakers are not a cheap product but the information you gain and insights are well worth...

Publié le 2018-01-18

Avantages

You won't be disappointed when you get your hands into Socialbakers Analytics Plus. The depth of information along with the simplicity of the way it can be presented will leave everyone satisfied.

Inconvénients

Possibly a little pricey but hopefully that means many more upgrades will be along to make it worth that bit more!

Réponse de Emplifi

Hi Tracey,

Thank you for your feedback, we¿re glad to hear that you are finding our product and resulting insights useful!

On price: we're continually investing in improving and upgrading the service we provide, committed as we are to delivering quality. Our sales team is always available to discuss individually tailored and priced package options based on your business needs and goals.

Best,
Socialbakers Team

Mark
Mark
Note globale
  • Secteur d'activité : Marketing et publicité
  • Taille de l'entreprise : 11–50 employés
  • Logiciel utilisé tous les mois pendant plus de deux ans
  • Provenance de l'avis

Note globale

  • Rapport qualité-prix
  • Simplicité d’utilisation
  • Support client
  • Probabilité de recommander le produit 8.0 /10

Socialbakers for Marketeers

Publié le 2020-09-09

Great tool to use to support with new brand / fan page startups for learnings and case study all in...

Great tool to use to support with new brand / fan page startups for learnings and case study all in one place.

Avantages

Comparison and Ads detection is a great function to be used as a part in competitor analysis.

Inconvénients

Some data syncing may take quite some time to update and we do not know the progress how long it should take.